(TBILISI, Georgia) — Governments worldwide are working to create jobs and the Georgian government has a new approach: reality television.
Literally titled “Employ and Get Employed,” the reality TV show is fast becoming a primetime favorite in the ex-Soviet country, the Wall Street Journal reports. American Idol meets The Apprentice as unemployed workers and aspiring entrepreneurs pitch business plans to a panel of judges which includes bank executives and political players.
Georgia’s official unemployment rate in September stood at 15.5 percent.
Copyright 2011 ABC News Radio
Sheena McKenzie, CNN
Chieu Luu and Huizhong Wu, CNN