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Kalashnikov Clothing? Rifle Maker Considers Expanding to Fashion

World News

0  Updated at 9:22 am, May 17th, 2012 By: ABC Digital
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iStockphoto/Thinkstock(MOSCOW) — Looking to expand your summer wardrobe?  Well, the makers of the AK-47 assault rifle think they may have something in your size.

The owners of the Kalashnikov say their brand may be worth $10 billion, and they’re looking to expand into new markets.  There’s already a Kalashnikov vodka and a failed attempt to make a Kalashnikov SUV, but now the company is exploring whether there is a market for Kalashnikov branded clothing.

Analysts are skeptical the brand will appeal to the average clothing shopper, but maybe it will be as popular with rebel groups as the company’s weapons.

Copyright 2012 ABC News Radio