(NEW YORK) — A smart shopper uses a smartphone before making a purchase.
In a survey conducted by mobile video and media company Vuclip, 62 percent of respondents said they look up information on their phones when considering an important purchase. That’s much more than the 10 percent who instead use their home computer to research a product.
It seems that the younger you are, the more likely you are to rely on a smartphone when shopping. Eighty-two percent of respondents under the age of 18 say they use their mobile device to look up info.
A few other nuggets from the survey of more than 120,000 respondents around the world:
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Aaron Smith, CNN Newswire
Cristina Alesci Seth Fiegerman and Charles Riley, CNN
David Goldman, CNN