Orange Juice Sales Plummet to Record Low
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iStock/Thinkstock(NEW YORK) — Orange juice sales continue to drop as consumers turn to other drinks for refreshment.
The Wall Street Journal reports sales of OJ in the U.S. dropped to the lowest level on record last month.
According to Nielsen data published by the Florida Department of Citrus, consumers purchased 9.2 percent less orange juice in the four weeks ending Aug. 2, compared with a similar period a year ago.
The 34.96 million gallons of purchased orange juice mark the “lowest level for total sales since the four weeks ended Jan. 19, 2002, the oldest data available,” the Journal says.
Sales of sports and energy drinks, meanwhile, have grown considerably.
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