HBO to Launch Netflix-Like Streaming Service in 2015
Published at | Updated at(NEW YORK) — HBO announced on Wednesday it will follow in Netflix’s footsteps and launch a stand-alone streaming service next year.
Addressing the millions of homes in the U.S. that only have a broadband connection, HBO CEO Richard Plepler said, “That is a large and growing opportunity that should no longer be left untapped. It is time to remove all barriers to those who want HBO.”
“So, in 2015, we will launch a stand-alone, over-the-top, HBO service in the United States,” Plepler continued at the Time Warner Inc. investor meeting.
He said HBO will work with its current partners to launch the service and explore models with new partners.
“All in, there are 80 million homes that do not have HBO and we will use all means at our disposal to go after them,” Plepler said.
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