Billboards featuring DeOrr Kunz going up across Idaho
Published at | Updated atIDAHO FALLS – Nearly a dozen billboards and digital readers featuring DeOrr Kunz Jr. are going up across Idaho as the search for the missing toddler continues.
Family and friends gathered Wednesday, Oct. 14 near Texas Roadhouse on 25th East in Idaho Falls as a large digital reader was placed near the restaurant. It reads: “DeOrr Kunz Jr. is still missing. Any info. 1-800-THE-LOST.”
The board was donated by Idaho Traffic Safety. Eddie Ruesga, a manager at Texas Roadhouse, said the restaurant was more than willing to have the reader placed in their parking lot.
“Texas Roadhouse will do anything we can do to help bring DeOrr home,” Ruesga said. “We’ll continue to pray and hope we can find junior.”
In addition to the digital reader, nearly $20,000 in electronic billboards will be lit up regionally, in Boise and across the state. Lamar Advertising is donating the space and said DeOrr’s image will stay lit as long as the company has unsold space on the signs.
Idaho Falls mother Rachel Voss organized the billboard effort. She didn’t know the Kunz family, but said she hasn’t stopped thinking about DeOrr since he disappeared.
“From the beginning, the news and Facebook posts caught my eye,” Voss said. “I wanted to do whatever I could to find this little boy.”
Voss said other companies have committed to donating billboard space over the coming weeks and she hopes the child isn’t forgotten.
DeOrr’s grandmother Trina Clegg, said she and DeOrr’s mother, Jessica Mitchell, spent the last few weekends traveling from Boise to Butte posting and handing out fliers featuring DeOrr’s photo.
“We appreciate the community support and hope somebody somewhere will see him or come forward with tips that will bring him home,” Clegg said.
The Lemhi County Sheriff’s Office continues to investigate DeOrr’s disappearance. Sheriff Lynn Bowerman said there are no new updates to report.
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