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Facebook COO Was Supposed to Take Plane that Crashed in San Francisco

Facebook COO Was Supposed to Take Plane that Crashed in San Francisco

Chris Ratcliffe/Bloomberg via Getty Images(SAN FRANCISCO) – Facebook’s Chief Operating Officer Sheryl Sandberg was originally supposed to have been on the Asiana Airlines flight that crash landed at San Francisco International Airport Satur…

Facebook, Microsoft Release Data on Info Handed Over to Government

Facebook, Microsoft Release Data on Info Handed Over to Government

NICHOLAS KAMM/AFP/Getty Images(NEW YORK) — When reports of the National Security Agency’s alleged program to gain “direct access” to large amounts of Internet communications (code-named PRISM) was first reported last week, the techno…

Checking Your Own Facebook Profile May Boost Self-Esteem

Checking Your Own Facebook Profile May Boost Self-Esteem

Photo Illustration by Justin Sullivan/Getty Images(NEW YORK) — When you think of things to do to improve your self-esteem or self-image, you probably don’t think about heading to Facebook. It might actually be the last place you think of, given that a…

Facebook’s First Investor Pays Teens to Not Go to College

Facebook’s First Investor Pays Teens to Not Go to College

David Paul Morris/Bloomberg via Getty Images(PALO ALTO, Calif.) — 19-year-old Indian immigrant Diwank Singh Tomer has an impressive resume. The accomplished hacker and startup founder who initially enrolled in college in India quickly decided he would…

Study: One-Third of Facebook Users Deactivate Their Account

Study: One-Third of Facebook Users Deactivate Their Account

Daniel Acker/Bloomberg via Getty Images(ITHACA, N.Y.) — Over a third of Facebook users take breaks from the site by deactivating their account for reasons ranging from avoiding a boss’s friend request to addiction, according to a new study from …

Mark Zuckerberg’s Political Status: It’s Complicated

Mark Zuckerberg’s Political Status: It’s Complicated

Justin Sullivan/Getty Images(NEW YORK) — Less than three weeks after Mark Zuckerberg officially launched his pro-immigration reform group, the billionaire technology mogul seems to be experiencing the Facebook equivalent of a liberal de-friending.Prog…

Facebook and State Attorneys General Team Up to Educate Teens and Parents about Privacy

Facebook and State Attorneys General Team Up to Educate Teens and Parents about Privacy

Peter Foley/Bloomberg via Getty Images(NEW YORK) — While some reports indicate that teen Facebook use is on the decline, Facebook along with the National Association of Attorneys General are about to become laser focused on educating that younger demo…

Facebook to Increase Ad Targeting

Facebook to Increase Ad Targeting

Daniel Acker/Bloomberg via Getty Images(NEW YORK) — Facebook is hoping to increase its advertising revenue by gathering even more information about its users.The social media website rolled out a new tool on Wednesday that will assist advertisers in t…

Auschwitz Survivor Using Facebook to Search for Twin

Auschwitz Survivor Using Facebook to Search for Twin

Courtesy Menachem Bodner(JERUSALEM) — A 72-year-old Auschwitz survivor has taken his search for his twin brother to Facebook. Menachem B., who wants to keep his last name private, last saw his brother 68 years ago when he was 4 years old. Menachem B.’…

New Facebook Timeline Rolls Out

New Facebook Timeline Rolls Out

Facebook(NEW YORK) — Remember that redesigned Facebook Timeline we saw a few months ago?  That’s what your new Timeline is going to look like soon.On Wednesday, Facebook announced a redesigned version of its Timeline, and unlike Graph Search or t…

Facebook ‘Likes’ Used to Predict Personal Information

Facebook ‘Likes’ Used to Predict Personal Information

Facebook(NEW YORK) — New research may have you watching what you “like” online.  A study from the University of Cambridge in England says that Facebook likes can reveal a lot about your personal information.The Cambridge study claimed to have had success in gleaning “highly sensitive personal attributes” — such as sexual orientation, ethnicity, religious and political views, personality traits, intelligence, happiness, use of addictive substances, parental separation, age, and gender — just from what people liked online.The analysis surveyed over 58,000 U.S. Facebook users.  The users’ likes were figured against their “Facebook profile information… psychometric test scores, and survey information,” said the study.“It’s very easy to click the ‘like’ button, it’s seductive,” David Stillwell, one of the study authors, told AFP.  “But you don’t realize that years later all those likes are building up against you.” Stillwell is a psychometrics researcher who worked on the project with colleagues from Cambridge University and Microsoft Research.  The work has been published in Proceedings of the National Academy of Sciences.The best results were seen when likes were used to guess automatically between what are called dichotomous variables — cases where there are just two choices.For instance, the researchers said, “African Americans and Caucasian Americans were correctly classified in 95 percent of cases, and males and females were correctly classified in 93 percent of cases.”  Likewise, Christians and Muslims were correctly identified in 82 percent of cases, as were Democrats and Republicans with 85 percent accuracy.“Sexual orientation was easier to distinguish among males (88 percent) than females (75 percent), which may suggest a wider behavioral divide (as observed from online behavior) between hetero- and homosexual males,” the report said.This may sound like stereotyping, but the study said, “Individual traits and attributes can be predicted to a high degree of accuracy based on records of users’ Likes.”While those who participated in the study volunteered their information and likes (an average of 170 likes per user), not all users elect to keep their pages, posts, and likes public.  However, the cautionary way in which the Cambridge study concludes may be reason enough for some to keep their information as private as possible.“Commercial companies, governmental institutions, or even one’s Facebook friends could use software to infer attributes such as intelligence, sexual orientation, or political views that an individual may not have intended to share,” researchers said.  “One can imagine situations in which such predictions, even if incorrect, could pose a threat to an individual’s well-being, freedom, or even life.”
Copyright 2013 ABC News Radio

Facebook’s Sheryl Sandberg Says Women Must Learn to ‘Lean In’

Facebook’s Sheryl Sandberg Says Women Must Learn to ‘Lean In’

Chris Ratcliffe/Bloomberg via Getty Images(NEW YORK) — Sheryl Sandberg, chief operating officer of Facebook Inc., said she hesitated to give the TED talk in December 2010 that has catapulted her as a major voice for women and served as the launching p…

School Official Accused of Accessing Student’s Facebook Page

School Official Accused of Accessing Student’s Facebook Page

LOIC VENANCE/AFP/Getty Images(SEATTLE) — The parents of an Everett, Wash., middle school student are furious after they said a school administrator forced their daughter to log onto her Facebook page so he could investigate a cyber bullying case.Saman…

Impatient? Facebook’s Redesigned News Feed to Roll Out Slowly

Impatient? Facebook’s Redesigned News Feed to Roll Out Slowly

Peter Foley/Bloomberg via Getty Images(NEW YORK) — As news spread Thursday that Facebook was undergoing a “facelift,” users flocked to the site, with many commenting that they couldn’t wait to see the new changes.“But mine doesn’t look lik…

Facebook to Unveil New News Feed

Facebook to Unveil New News Feed

Facebook(MENLO PARK, Calif.) — Facebook users are sharing even more about themselves, if you believe a recent study, and on Thursday, we’re going to learn just how Facebook wants us to consume that shared information.
The company is holding a press co…

Facebook Users Unwittingly Share More Personal Information, Study Finds

Facebook Users Unwittingly Share More Personal Information, Study Finds

Daniel Acker/Bloomberg via Getty Images(PITTSBURGH) — Facebook users may try to guard their privacy, but they’re unwittingly sharing more personal information online than ever, according to a seven-year study from Carnegie Mellon University.As the soc…

Facebook Announces New Look for News Feed

Facebook Announces New Look for News Feed

Photo Illustration by Justin Sullivan/Getty Images(MENLO PARK, Calif.) — Here’s some News Feed news. Facebook invited reporters to “come see a new look for News Feed” next Thursday at the social network’s campus in Menlo Park, Calif. …

Lawmakers Tell Facebook’s Zuckerberg to Help Protect Sandy Hook Victims From Fraud

Lawmakers Tell Facebook’s Zuckerberg to Help Protect Sandy Hook Victims From Fraud

Justin Sullivan/Getty Images(NEW YORK) — A trio of lawmakers representing Newtown, Conn., where Sandy Hook Elementary School is located, wrote a letter to Facebook chairman and CEO Mark Zuckerberg to complain on behalf of families and victims who say …

Rising Computer Hack Attacks Prompt Concern

Rising Computer Hack Attacks Prompt Concern

iStockphoto/Thinkstock(NEW YORK) — A string of hacking attacks at high-profile U.S. companies has security experts and officials worried that the hackers are using information gained to plan even more sophisticated attacks.Facebook announced it &ldquo…

Facebook Murder Trial: Closing Arguments Set for This Week

Facebook Murder Trial: Closing Arguments Set for This Week

Peter Foley/Bloomberg via Getty Images(RIVERSIDE, Calif.) — Closing arguments are set to begin this week in the trial of a California teenager who allegedly lured his victim, an up and coming boxer, using a bogus Facebook profile and then fatally shot…

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