Twinkies Set to Return Next Month
(NEW YORK) — Twinkies will be back on store shelves on July 15, according to an announcement on the company’s website.
Hostess Cakes, which went bankrupt last year has been revamped by new ownership. C. Dean Metropoulos and Company and Apollo Global Management bought the brand for $140 million.
The new ownership shrunk production of Hostess’ snacks from 11 bakery plants to four. Additionally, Hostess will not deliver their products directly to retailers, instead shipping to warehouses that will supply stores with the baked goods.
For now, Hostess’ website features a countdown to the highly-anticipated day.
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