Inspired by Cops, Clothing Line Hides Handguns

Business News

0  Updated at 5:56 pm, April 24th, 2012 By: ABC Digital
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David De Lossy/Thinkstock(NEW YORK) — Woolrich calls itself the “original outdoor clothing company,” and they are also one of the few companies to make clothing that will work as well on stakeouts as on camping trips.

The company’s Woolrich Elite Series Tactical line features clothing with plenty of pockets and zippers to hold not only fishing lures, but handguns and handcuffs.

The clothing line was started in 2005, but redesigned with features to conceal weapons and other law enforcement tools like guns, handcuffs and plastic restraints in 2010.  The company took on the challenge of creating the specialized apparel after law enforcement contacted the company seeking more clothing options for undercover work and stakeouts.

To explain just how the clothing works, merchandising manager Brian Miller modeled the clothing in a series of videos.

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In the video, Miller shows how the pockets in the “Discrete Carry Twill Jacket” can hide a 6-inch barrel handgun, in addition to a hidden pocket behind the neck for things like plastic restraints.

Rather than calling attention to what’s tucked away in the clothing, Miller says the apparel items were designed to appear “100 percent non-tactical.”

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