Obama, Biden Expected to Jointly Launch Campaign Against Sexual Assault on College Campuses
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Official White House Photo by Pete Souza(WASHINGTON) — President Obama and Vice President Biden will jointly launch a new campaign on Friday to increase awareness of sexual assaults on college campuses.
The campaign, called “It’s On Us,” is expected to include celebrity and professional athletes making an online and social media push. Notably, the campaign is believed to be aimed at men, as research indicates they are less likely to speak out against violence against women.
In April, a White House task force released a report that noted, “when men think their peers don’t object to abusive behavior, they are much less likely to step in and help.”
The White House is also expected to partner with colleges to help spread the word.
The White House task force is scheduled to unveil a model campus sexual assault prevention policy by the end of September.
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