Scheduling Snafu Brings Super Saturday Shopping Early
(NEW YORK) — This year shoppers will get not one, but two Super Saturday’s to grab gifts for the holidays.
Super Saturday, a day of huge savings and deep discounts normally falls on the last Saturday before Christmas. But this year that day is Christmas Eve, leaving just hours for retailers to unload all that holiday merchandise. That’s why several national chains including Macy’s, Sears and JC Pennys celebrate Super Saturday on Dec. 17.
This scheduling snafu is a big deal for desperate retailers. While Thanksgiving weekend might have set sales records, the drop in the following two weeks of 2.4 percent was the biggest since 2000.
More than forty percent of Americans say they were done with their holiday shopping as of last week.
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