Owners Take Vevo Off the Market
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Ingram Publishing/Thinkstock(NEW YORK) — The owners of Vevo have ended the sales process of the popular video-streaming site because of expected continued growth, the New York Post reports.
Universal Music, Sony Music Entertainment, Google and the Abu Dhabi Media Group have ended all sales talks with big-name companies such as Liberty Media and Guggenheim Digital Media, among many others.
Vevo, launched in 2009 by Universal Music, is expected to reach 227 million viewers worldwide as of Dec. 31, which the Post reports is just one reason the current owners have decided to keep the site.
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