Lilly Pulitzer Debuts Limited ‘Athleisure’ Collection

Lily Pulitzer(NEW YORK) — A clothing line more synonymous with sipping south side cocktails than working up a sweat has dipped a pastel-painted toenail into the growing list of companies offering “athleisure” wear.

Lilly Pulitzer debuted the five-piece athletic wear collection in its spring line. There are two “weekender” jackets and two pants. Pants come in navy or black and the jackets come in pucker pink, pop pink and “searulean” blue.

The designs all are solid colors — which for Lilly loyalists begs the question: Where are the prints?

The company told ABC News it plans to expand the collection this summer and prints are planned.

But given that Lilly Pulitzer is usually associated with women who look to be living a life of leisure, the entrance into workout wear is an interesting one.

The line, according to Jane Schoenborn, vice president of marketing and creative communications, “is meant for that girl who wakes up and takes a walk along the beach with fresh juice in hand, just as Lilly did.”

The weekender jackets will cost $138 and the pants will cost $98.

Follow @ABCNewsRadio
Copyright © 2015, ABC Radio. All rights reserved.