Why are people eating sticks of butter at the fair? - East Idaho News
Feeding Frenzy

Why are people eating sticks of butter at the fair?

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BLACKFOOT — Over the years, I’ve had the pleasure of trying many different treats at the Eastern Idaho State Fair. But today I get to share a truly unique experience: Creamy Creation’s new treat, the Lemon Berry Butter Bliss.

“We came across the phrase ‘Happiness is homemade with love and butter,’” said Jordan Smith, part-owner of Creamy Creations. “We really took home to that butter and thought, ‘Wouldn’t it be hilarious if people were walking around the fair eating cubes of butter?’ So that’s exactly what we tried to do.”

At first glance, this treat simply looks like a gold-wrapped stick of butter. When you unwrap it, it also looks like a stick of butter, the exact shade of yellow you would expect. Before I took a bite of this treat, I was half-convinced they were pranking me.

Jesse takes a bite of butter ... or does he?
Jesse Vosika, taking a bite of Creamy Creations’ Lemon Berry Butter Bliss. It’s not butter. | Jordan Wood, EastIdahoNews.com

But trusting Creamy Creations, I took a bite. Instantly, the flavors burst with creamy lemon, a raspberry-blueberry center and graham cracker crumble. This “dessert imposter” is delicious and rich in flavor. If you like lemon, berry cold treats, I would recommend this treat.

This treat won second place in the Best New Sweet category in the Best Fair Food Contest.

When you see people walking around the fair eating sticks of butter, you know where to get yours.

Can you believe this is not butter?
A cross-section of Creamy Creations’ Lemon Berry Butter Bliss. See, I told you it wasn’t butter. | Jordan Wood, EastIdahoNews.com

RELATED | Worth every bite, here’s a look at the food that’s coming to the Eastern Idaho State Fair

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