Connection that east Idaho can count on: Internet and mobile from one trusted neighbor
Published at
This article is brought to you by Sparklight, a leading broadband communications provider and part of the Cable One family of brands, which serves more than 1 million residential and business customers in 24 states, including Idaho.
Life in East Idaho runs on connection — for work, entertainment, smart home features and staying connected to what matters most. But choosing and managing those services can be complicated.
That’s why so many households are turning to Sparklight — the hometown provider offering fast, reliable internet, mobile service, intelligent Wi-Fi and expert tech support under one trusted roof.
With two local offices staffed by neighbors who use these same services, Sparklight makes choosing the right setup a breeze.
Fast, reliable internet built for today’s connected homes
Sparklight has invested nearly $40 million in Idaho Falls and Pocatello over the past three years to strengthen its fiber-fueled network, leading the way to next-generation connectivity. This starts with offering products that match every lifestyle. Residents can choose from a variety of services, including internet speeds from 300 Mbps up to 1 Gig; affordable Lift Internet service for qualifying households; and wall-to-wall intelligent Wi-Fi powered by eero. Whether you’re streaming, gaming, working or doing it all at once, eero’s TrueMesh technology gives you fast, reliable, whole-home coverage with no dead spots or buffering. Plus, account management is simple with the MySparklight app, which lets customers view bills, check usage and troubleshoot — all from their phone.
“We want our customers to feel confident — not just in their internet speed, but in the value and support they’re getting,” said Katie Flores, Sparklight regional marketing director – northwest. “That’s why we’ve expanded speed options, put together cost-saving bundled plans and introduced services to better manage and protect your home network. We’re committed to providing the right connectivity solution for every household and budget.”
Mobile that pairs perfectly with your home internet
With the launch of Sparklight Mobile in Idaho Falls, customers have access to unlimited talk and text, reliable nationwide coverage and straightforward prepaid pricing — with no contracts, no credit checks and no in-store activation required. Customers can keep their existing mobile number and choose from three affordable plans when bundled with Sparklight home internet:
- 1 GB data for $15/month
- 5 GB data for $25/month
- Unlimited data for $30/month
TechAssist: Your personal tech expert, anytime you need it
With more than 20 connected devices in the average home, managing a home network can get complicated. Sparklight’s TechAssist service gives customers unlimited access to live, U.S.-based experts who help with:
- Smart home setup
- Streaming or Wi-Fi troubleshooting
- Phone, tablet and computer support
- Gaming and device connectivity
Plans start at $10/month, with support available seven days a week — providing peace of mind as your home’s technology needs evolve.
Smarter streaming with MyBundle.TV
For entertainment, Sparklight’s free MyBundle.TV tool helps customers compare streaming apps and eliminate services they no longer use. Many households discover they can save money simply by organizing all their subscriptions in one place.
Local support for local businesses
Sparklight isn’t just connecting homes — it’s helping power the businesses that help East Idaho thrive. Through Sparklight Business, local companies have access to fiber-fueled internet built for reliability, scalability and speed, along with managed Wi-Fi and advanced voice solutions.
Business customers also benefit from working with nearby teams who understand the region and its competitive landscape and can tailor solutions to fit any organization — from entrepreneurs and small storefronts to growing professional offices and multi-location enterprises.
Sparklight delivers East Idaho businesses the customized connectivity solutions they need to serve customers, grow and strengthen the local economy.
A neighbor who shows up for east Idaho
Sparklight employees live, work and volunteer in the communities they serve. Each associate receives a paid “Angel Day” to support local nonprofits, and Sparklight’s Charitable Giving Fund has contributed nearly $40,000 to East Idaho organizations addressing food security, housing, education and family support.
This commitment includes Sparklight’s five-year sponsorship of the Family Room for Ronald McDonald House Charities of Idaho, which provides comfort and essentials to families with hospitalized children.
“Sparklight’s generosity touches every family who walks through our doors,” said Deborah Chessey, development and community outreach manager. “Their long-term commitment helps us provide the food, comfort items and support families need. And they continually show they care. Sparklight is a partner we can truly count on.”
A more connected east Idaho starts with a trusted neighbor
By pairing next-generation connectivity with local service and meaningful community investment, Sparklight is deeply committed to East Idaho. Sparklight delivers much more than technology — it delivers confidence, value and connection that power the region’s future.