Walmart ending ad-matching program at hundreds of stores - East Idaho News
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Walmart ending ad-matching program at hundreds of stores

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Walmart is ending its in-store ad-matching program at hundreds of stores beginning next month, according to Business Insider.

Walmart has matched lower prices advertised by other stores if customers present a competitor’s printed ad while checking out.

The retailer is axing the program at 500 stores on June 9, the company confirmed to Business Insider.

“Walmart says it is implementing long-term price rollbacks — the term the company uses for discounts — on thousands of items across the affected stores to offset the policy change,” the report states.

The company is encouraging shoppers to download its Savings Catcher app, which allows customers to scan receipts and compares the prices they paid at Walmart to the prices advertised elsewhere.

If the app finds a lower advertised price, Walmart will issue a gift card in the amount of the difference.

The company has not released a list of stores that will no longer price match.

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